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The Future of Healthcare

Neuromarketing in Pharma
For pharmaceutical companies to make the most of the sales market and get their products out there, they have to make use of all the marketing techniques and opportunities available. One of the…
Patient in the center! – Are we finally centered?
Birgit Bauer is Digital Health and Social Media Expert, Journalist and Speaker, also analyst. She is specialized in communication in healthcare. In her second life, she lives with Multiple Sclerosis. Birgit is an…
Voice search is a promising tool for pharmaceutical marketers
The marketing and advertising scene is changing exponentially and search engine companies are taking more advantage of available technology around them. Search engines have evolved from just text-based searches to using voice searches…