Trends

Virtual Reality in Healthcare

Virtual reality is becoming a huge part of healthcare as this awesome technology is now being incorporated into the medical world. Virtual reality, also known

Omnichannel Marketing

The pharmaceutical industry has taken a digital approach, gradually shifting from a sales model led by a representative to a more different tactic. Healthcare marketers

SEO updates and its consequences

SEO is a major part of marketing in the age of digital technology. Many industries have started to shift attention away from traditional marketing means

Online Reputation Management (ORM)

A large majority of marketing takes place online these days which means you will meet more than half of your customers on the internet. Marketing

Healthcare Marketing and Keywords

Healthcare marketing has been evolving for a long time, although it has been quite slow the scenery keeps changing. The healthcare marketing evolutionary process has

Video Marketing in Healthcare

Video marketing is a major part of marketing that most healthcare companies ignore. It has such an important role to play in the sales conversion

Location-Based Marketing

As technology continues to advance, marketing strategies are also adjusting to make the most of these technological advancements. Marketers have continued to explore new ways

Revolutionizing Drug Development

Drug development includes a wide span of stages from the discovery to the approval and marketing not forgetting the clinical trials. It is a very

How Chatbots can Benefit Pharma

Healthcare professionals and pharmaceutical companies are constantly looking for ways to improve customer service and change patient’s lives. To achieve this goal, pharma is taking

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