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Saatchi & Saatchi wellness – Allergan – Chronic migraine | Case-study

Case-study about chronic migraine

This is an example of an unbranded case-study awareness campaign made to spread awareness and sensitise patients about a defined subject, here, the chronic migraine.

As you can see, in this study case, the design is very outbreaking and thoughtful. It was a very successful campaign not only with posters and creative content, but also a whole website dedicated to this disease.

The website is very friendly and informal, and gives all the necessary information to the patient about the disease. A test is also available to measure the impact of migraine on the patient’s daily life.

The results

The results of this campaign were really positive, with a remarkable increase in the traffic of the unbranded website and inquiries into new treatment options.

 

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